• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Supply Chain Analytics

      Skills you'll gain: Competitive Intelligence, Demand Planning, Strategic Sourcing, Customer Demand Planning, Procurement, Competitive Analysis, Supply Chain, Inventory Management, Customer experience strategy (CX), Inventory Control, Inventory Management System, Inventory Accounting, Supplier Performance Management, Supply Management, Supplier Management, Supply Chain Management, Business Strategy, Supply Chain Planning, Data Analysis, Business Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      Universiteit Leiden

      International Humanitarian Law in Theory and Practice

      Skills you'll gain: Law, Regulation, and Compliance, International Relations, Conflict Management, Legal Proceedings, Case Law, Ethical Standards And Conduct, Legal Research, Investigation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      ADP AIRS® Entry-Level Recruiter

      Skills you'll gain: Recruitment, Talent Pipelining, Relationship Building, Professional Networking, Key Performance Indicators (KPIs), Talent Acquisition, Change Management, Full Cycle Recruitment, Job Analysis, Market Research, Applicant Tracking Systems, Talent Recruitment, Process Improvement, Recruitment Strategies, Consultative Approaches, Performance Measurement, Organizational Structure, Talent Sourcing, Communication, Branding

      4.4
      Rating, 4.4 out of 5 stars
      ·
      7 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Information Technology Entrepreneurship & Startup

      Skills you'll gain: Ideation, Intellectual Property, Value Propositions, Competitive Analysis, Target Market, Customer Acquisition Management, Entrepreneurship, Market Opportunities, Market Analysis, Storyboarding, New Product Development, Process Mapping, Brainstorming, Sprint Planning, Price Negotiation, Business Planning, Business Modeling, Financial Modeling, Technology Strategies, Problem Solving

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Statistics with Python

      Skills you'll gain: Statistical Methods, Bayesian Statistics, Sampling (Statistics), Statistical Modeling, Statistical Inference, Regression Analysis, Descriptive Statistics, Data Visualization, Data Analysis, Exploratory Data Analysis, Histogram, Statistical Hypothesis Testing, Data Visualization Software, Statistics, Probability & Statistics, Box Plots, Jupyter, Statistical Analysis, Statistical Programming, Python Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.3K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      T

      Tecnológico de Monterrey

      El arte de innovar: Emprendimiento en Educación

      Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Solution Design, Innovation, Pedagogy, Market Analysis, Entrepreneurial Finance, Law, Regulation, and Compliance, Market Opportunities, Intellectual Property, Business Modeling, Scalability, Fundraising and Crowdsourcing, Project Finance, Growth Strategies

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Business Economics

      Skills you'll gain: International Finance, Econometrics, Business, Production Management, Market Analysis, Game Theory

      Build toward a degree

      Beginner · Course · 3 - 6 Months

    • Status: New
      New
      Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Predictive Analytics and Forecasting

      Skills you'll gain: Predictive Analytics, Dimensionality Reduction, Regression Analysis, Data Mining, Business Analytics, Forecasting, Data-Driven Decision-Making, Data Analysis, Correlation Analysis, Data Processing, Statistical Analysis, Classification And Regression Tree (CART), Data Cleansing, Statistical Software, Unsupervised Learning, Supervised Learning, Machine Learning Algorithms, Market Analysis, Artificial Neural Networks

      Build toward a degree

      Mixed · Course · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Harnessing AI for Business Impact

      Skills you'll gain: Large Language Modeling, ChatGPT, Data Ethics, Generative AI, Artificial Intelligence, OpenAI, Organizational Strategy, Market Research, Financial Forecasting, Business Modeling, Ethical Standards And Conduct, Regulation and Legal Compliance, Trend Analysis, Business Strategy, Prompt Engineering, Business Process, Governance, Data-Driven Decision-Making, Data Analysis, Team Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      274 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      Università Bocconi

      International Leadership and Organizational Behavior

      Skills you'll gain: Intercultural Competence, Professional Networking, Organizational Leadership, Cultural Sensitivity, Cultural Diversity, Conflict Management, Cross-Functional Team Leadership, Leadership and Management, Leadership Development, Business Leadership, Leadership, Team Motivation, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      S

      SkillsBooster Academy

      Perplexity AI: A Comprehensive Guide to Generative AI

      Skills you'll gain: Prompt Engineering, AI Personalization, Keyword Research, Campaign Management, Email Marketing, Content Creation, Business Process Automation, Generative AI Agents, Content Marketing, Search Engine Optimization, Marketing, Digital Marketing, Business Marketing, ChatGPT, Artificial Intelligence and Machine Learning (AI/ML), Social Media Marketing, Automation, Business Management, Business, Market Trend

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Glasgow

      Shaping the Next Innovation Opportunity - SBL 2

      Skills you'll gain: Innovation, Business Modeling, Strategic Leadership, Forecasting, Organizational Leadership, Business Leadership, Growth Strategies, Leadership, Business Planning, Business Strategy, Competitive Analysis, Business, Leadership and Management, Strategic Decision-Making, Leadership Development, Corporate Strategy, Digital Transformation, Business Management

      Intermediate · Course · 1 - 4 Weeks

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…222324…313

    In summary, here are 10 of our most popular market research courses

    • Supply Chain Analytics: Rutgers the State University of New Jersey
    • International Humanitarian Law in Theory and Practice : Universiteit Leiden
    • ADP AIRS® Entry-Level Recruiter: Automatic Data Processing, Inc. (ADP)
    • Information Technology Entrepreneurship & Startup: University of Minnesota
    • Statistics with Python: University of Michigan
    • El arte de innovar: Emprendimiento en Educación: Tecnológico de Monterrey
    • Business Economics: O.P. Jindal Global University
    • Predictive Analytics and Forecasting: O.P. Jindal Global University
    • Harnessing AI for Business Impact: Coursera Instructor Network
    • International Leadership and Organizational Behavior: Università Bocconi

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok